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PropTech Software Development

Product engineering for PropTech founders — from an MVP that proves the idea to a multi-tenant platform real estate businesses will pay for, with the data access and integrations the market expects.

PropTech Ecosystem Architecture
MVP in 30 daysMulti-tenant SaaSSubscription billing
Data licensingTeam handover

TRUSTED BY TEAMS

letest.ai
Propmodel
aloomah
yeeld
Nostromarkets
Pharmy
/// INTRODUCTION

PropTech software development is the building of software products for the property industry — platforms sold to brokerages, landlords, property managers, owners, investors and homeowners.

Sodio works with PropTech founders and product teams from first MVP to scale: multi-tenant architecture that serves many customers from one platform, subscription billing, the data licences and integrations real estate customers expect, and a codebase ready for investors and for handing to your own team.

PropTech founders collaborating on product engineering

/// IS SODIO RIGHT FOR YOU?

When to Build With Us — and When Not To

The PropTech companies that succeed are rarely the ones with the most code. A product partner is the right choice for some PropTech startups and the wrong one for others, and it is worth knowing which you are before spending anything.

Build with a partner when

  • You are a non-technical founder who needs a production-grade MVP, not a prototype
  • You have funding and need to ship faster than hiring allows
  • You are an established real estate business launching a new product line
  • You need a team now and your own engineers later, with a planned handover

Do something else when

  • You have not yet shown anyone will pay — test demand with a landing page or a manual service first
  • You already have a technical co-founder and an engineering team
  • The product is a thin layer over one existing platform that its own tools could handle
  • You want the cheapest possible build and accept rebuilding it after you raise

/// PROPTECH PRODUCTS WE BUILD

PropTech Products We Build

Listing platforms and marketplaces

Listing platforms and marketplaces

Property management SaaS

Property management SaaS

Tenant and resident experience

Tenant and resident experience

Transaction and brokerage tools

Transaction and brokerage tools

CRE analytics and investment platforms

CRE analytics and investment platforms

Home services marketplaces

Home services marketplaces

Fractional and tokenised ownership

Fractional and tokenised ownership

Rental and mortgage fintech

Rental and mortgage fintech

Valuation and data products

Valuation and data products

Smart building and IoT

Smart building and IoT

/// THE FOUNDER JOURNEY

From First Idea to Funded Platform

STAGE 1 - VALIDATE

Evidence that someone will pay

A clickable prototype and a scoped MVP plan

STAGE 2 - MVP

A working product in customers' hands

The core workflow on real data within 30 days

STAGE 3 - FIRST CUSTOMERS

Onboarding without hand-holding

Self-serve sign-up, billing and support tooling

STAGE 4 - PRODUCT-MARKET FIT

Learning what to build next, quickly

Analytics, feature flags and fast release cycles

STAGE 5 - SCALE

Serving hundreds of customers reliably

Multi-tenancy, performance and the integrations customers ask for

STAGE 6 - FUNDRAISE

Investors examining the technology

Clean architecture and documentation ready for technical due diligence

/// INTEGRATIONS

The Integrations Your Customers Will Ask For

Real estate businesses rarely switch systems for a new product. They buy the product that fits around the systems they already have.

Brokerages and agents
They will expect you to connect toMLS feeds through the RESO Web API, real estate CRMs such as Follow Up Boss, and transaction platforms such as dotloop
Landlords and property managers
They will expect you to connect toProperty management platforms such as Yardi, AppFolio and Buildium
Commercial owners and investors
They will expect you to connect toYardi, MRI, ARGUS exports and leasing tools such as VTS
Tenants and homeowners
They will expect you to connect toPayments through Stripe, bank connections such as Plaid, and identity checks
Everyone
They will expect you to connect toE-signature through DocuSign, accounting such as QuickBooks and Xero, and licensed property data providers
Gradient

///ADDING AI

AI That Makes a Product Defensible

AI is easy to demo and hard to defend. The version competitors cannot copy is grounded in data your product collects and they do not have.

Price estimates that improve as your platform gathers transactions and outcomes, rather than resold figures anyone can buy.

Learn More

Leases, contracts and statements turned into structured data inside the product, so customers stop retyping.

Learn More

Buyers matched to listings, or tenants to properties, using the behaviour your platform observes over time.

Learn More

/// COMPARE

In-House Team, Freelancers or a Product Partner

Time to first build
In-house teamMonths to hire before building starts
FreelancersFast to start, slower to coordinate
Product partnerMVP in 30 days, core build in 90
Cost structure
In-house teamSalaries, equity and recruiting
FreelancersHourly, varies by person
Product partnerDefined phases with a costed plan
Continuity
In-house teamStrong, once hired
FreelancersWeak — people move on
Product partnerA stable team, with a handover planned
Architecture for scale
In-house teamDepends on who you hire
FreelancersOften an afterthought
Product partnerDesigned for many customers from day one
Real estate knowledge
In-house teamBuilt up over time
FreelancersRarely
Product partnerAlready there
Best when
In-house teamYou have the funding and time to hire well
FreelancersSmall, well-defined pieces of work
Product partnerYou need to ship now and hire later

/// COST AND TIMELINE

What Drives the Cost and Timeline

A focused PropTech MVP — one customer type, one core workflow, on real data — typically reaches customers within 30 days, with a production platform in 90.

30 daysFocused MVP in customers' hands
90 daysProduction platform

The cost moves with six things: how many sides the product serves, since a marketplace means two or three apps rather than one; the data licences it depends on; how many integrations customers expect at launch; the multi-tenancy and billing needed to serve many customers; any regulatory controls; and whether mobile apps are needed alongside the web platform.

/// FAQ

Frequently Asked Questions

It is building software products for the property industry — platforms sold to brokerages, landlords, property managers, owners, investors or homeowners. Unlike software a real estate business builds for itself, a PropTech product has to serve many customers at once, keep each one's data separate, charge them, and integrate with the systems each of them already runs.

Yes, if the MVP is genuinely minimal: one customer type, one core workflow, on real data. Extra user types, integrations and mobile apps come in later phases. The free solution architecture draws that line with you before any work starts, so nothing in the 30 days is a surprise.

Through agreements, not engineering. MLS data comes through arrangements with each MLS, usually as a participating broker or an approved vendor, and each MLS sets its own rules on what can be displayed and how. Property and market data comes from licensed providers. Those rules shape what your product can do, so we settle them before designing around them.

Not if the foundations are right. We build multi-tenancy, permissions, billing and the data model for many customers from the first release, while keeping the MVP small. What changes after a raise should be the size of the team and the features, not the architecture underneath.

Often, depending on what it does and where. In the US, fair housing rules apply to how listings, advertising and matching treat people. In the UK, estate and letting agency activity carries anti-money-laundering obligations, and GDPR governs personal data in the UK and EU. We build the controls into the product and work with your legal advisers on what applies to you.

Ownership is set out in the contract before work starts. As standard, the product we build and its intellectual property belong to you — which is also what investors will check during due diligence.

Yes, and many founders plan for it from the start. We document the architecture and codebase as we go, and a handover period lets your first engineers work alongside ours before taking the product over.

/// GET STARTED

Start With the Workflow Your Customers Will Pay For

Tell us who your customer is, the problem you solve and what they use today. We will prepare a free solution architecture scoping an MVP that tests the idea on real data — and the platform it can grow into.

Contact Us