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Events Hybrid Icon/// EVENTS · HYBRID

Hybrid Event Platform & Software

Hybrid event and conference platforms where the remote audience takes part instead of watching — one Q&A, networking across both audiences, virtual booths and an on-demand library afterwards.

WhatsAppMessage on WhatsApp
Hybrid Event Platform and Software Architecture
Live streamingOne Q&A queueCross-audience networking
Virtual boothsOn-demand library

TRUSTED BY TEAMS

letest.ai
Propmodel
aloomah
yeeld
Nostromarkets
Pharmy
/// INTRODUCTION

A hybrid event runs for two audiences at once: people in the room and people taking part remotely. Most hybrid events treat the second audience as an afterthought — a livestream of a stage, with questions nobody reads.

Sodio builds hybrid event platforms and software that bring both audiences into the same event: one queue for questions and polls, networking between remote and in-person attendees, sponsors who can reach both, and recordings that keep earning after the doors close.

Hybrid event stage presenter interacting with attendees

/// IS CUSTOM RIGHT FOR YOU?

When an Established Hybrid Platform Is the Right Answer

Cvent, Bizzabo, ON24 and Zoom Events all run hybrid events well, and for a one-off or standard conference one of them is usually the right choice. A custom hybrid conference platform earns its place when the event is a lasting asset.

An established platform fits when

  • The event is a one-off or follows a standard format
  • Attendee data can live in the platform
  • Standard sponsor packages are enough
  • You run a few events a year

A custom hybrid platform fits when

  • It is a recurring flagship event with its own brand and audience
  • Attendee and engagement data must flow into your CRM or membership system
  • Sponsorship and on-demand content are major sources of revenue
  • You run many events, or build event technology for others

/// WHAT IT COVERS

What a Hybrid Event Platform Covers

Hybrid event solutions have one job above all: making the remote audience part of the event rather than spectators of it.

Live streaming

Live streaming

One Q&A for both audiences

One Q&A for both audiences

Networking across audiences

Networking across audiences

Virtual booths and sponsor placements

Virtual booths and sponsor placements

Personal agendas

Personal agendas

On-demand library

On-demand library

Ticketing by attendance type

Ticketing by attendance type

Captions and live translation

Captions and live translation

Engagement analytics

Engagement analytics

One event app

One event app

/// ONE EVENT, TWO AUDIENCES

One Event, Two Audiences, From Registration to Replay

STAGE 1 - BEFORE

Attendees register

In-person or virtual pass chosen; agenda and matches suggested

STAGE 2 - LIVE

Sessions run

Stage streamed; one Q&A and poll queue for both audiences

STAGE 3 - BETWEEN SESSIONS

Attendees meet

Booth visits and video meetings across both audiences

STAGE 4 - AFTER

The event ends

Recordings in the on-demand library; certificates issued

STAGE 5 - MEASURE

Results are reviewed

Engagement data for both audiences passed to sponsors and the CRM

STAGE 6 - REUSE

Content lives on

Sessions repackaged as a paid library or promotion for the next event

/// MAKING THE REMOTE AUDIENCE COUNT

Making the Remote Audience Count

Remote attendees disengage fastest when they can see the event but cannot affect it.

Remote questions ignored
Why it happensThe moderator only sees hands in the room
How it is designed outOne queue for questions from both audiences
The stream lags behind the room
Why it happensStandard streaming runs many seconds late
How it is designed outLow-latency streaming for interactive sessions
Networking only happens on site
Why it happensNothing connects the two audiences
How it is designed outMatching and video meetings across both
Sponsors get nothing from remote attendees
Why it happensBooths only exist on the exhibition floor
How it is designed outVirtual booths, sponsored sessions and lead capture online
Sessions at 3am for some attendees
Why it happensOne time zone for a global audience
How it is designed outReplays and scheduled re-broadcasts at local times
Room questions inaudible online
Why it happensAudience microphones not fed to the stream
How it is designed outAudio planned into the stream from the start
Gradient

///AI AT HYBRID EVENTS

Where AI Helps Hybrid Events

AI is especially useful at hybrid events, because so much of the event happens on screens it can read.

Remote and in-person attendees introduced by shared interests, so networking is not limited to whoever is in the room.

Sessions recommended from each attendee’s interests and behaviour, in their own time zone.

Session summaries, clips and highlights produced from recordings and reviewed before publishing.

/// COMPARE

Hybrid Event Technology: Three Ways to Run It

Examples
All-in-one event platformCvent, Bizzabo, ON24, Zoom Events
Video tool plus separate registrationA webinar tool with a ticketing site
Custom hybrid platformBuilt for your event
Both audiences in one Q&A
All-in-one event platformUsually
Video tool plus separate registrationRarely
Custom hybrid platformYes
Networking across audiences
All-in-one event platformVaries
Video tool plus separate registrationNo
Custom hybrid platformYes
Your brand and data
All-in-one event platformPartly
Video tool plus separate registrationSplit across tools
Custom hybrid platformEntirely yours
Sponsorship and on-demand revenue
All-in-one event platformPlatform’s packages
Video tool plus separate registrationLimited
Custom hybrid platformBuilt to your model
Cost model
All-in-one event platformPer event or per attendee
Video tool plus separate registrationSeveral subscriptions
Custom hybrid platformBuild cost, then you own it

/// COST AND TIMELINE

What Drives the Cost and Timeline

A working hybrid platform for one event typically arrives within 30 days, with a production platform in 90. For a fixed event date, the build is planned backwards from opening day, with a full rehearsal of the streams and Q&A in advance.

30 daysWorking hybrid platform for one event
90 daysProduction platform

The cost moves with six things: how many people watch at once; how many sessions need low-latency streaming; the systems it connects to, such as registration, CRM and membership databases; how closely it works with the production team’s equipment; the on-demand library and how it is sold; and the languages offered.

/// FAQ

Frequently Asked Questions

A hybrid event has two audiences at the same time: people in the room and people taking part remotely. Both can watch the sessions, ask questions, meet other attendees and visit exhibitors. Done well, the remote audience takes part in the event; done badly, they simply watch a livestream of a stage.

A hybrid event platform is the software that connects the two audiences. It handles registration for both types of attendee, streams the sessions, brings questions and polls from the room and from remote attendees together, supports networking across both groups, gives sponsors visibility with each, and keeps the recordings available afterwards.

By treating them as attendees, not viewers. Their questions go into the same queue as the room's, interactive sessions use low-latency streaming so they can join in as it happens, they are matched with in-person attendees for meetings, and sponsors can reach them too. Remote attendees disengage fastest when they can see the event but cannot affect it.

It depends on the event. For most conferences, established platforms such as Cvent, Bizzabo, ON24 and Zoom Events are a sensible choice, and we will say so. A custom hybrid platform is worth it for recurring flagship events where the brand, the attendee data and the sponsorship revenue belong to you — often associations, large conferences and event companies running many events.

Standard streaming usually runs many seconds behind the room, which is fine for watching a keynote but poor for live questions. Interactive sessions use low-latency streaming so remote attendees can take part in the moment, and standard streaming is kept for large audiences that are mainly watching.

Yes. Virtual passes, upgrades from virtual to in-person, and paid access to the on-demand library can all be sold alongside in-person tickets, giving the event revenue from people who could never have travelled to it.

/// GET STARTED

Start With Your Next Flagship Event

Tell us how many people attend in the room and how many could join remotely, and what remote attendees got last time. We will prepare a free solution architecture for a platform that brings both audiences into the same event — planned backwards from your date.

Contact Us